Become A Stand Out In Your Industry

it's time to get visible and

own your lane of authority

The thought leadership platform for women experts to become seen, heard and recognized industry authorities with personal branding, PR and LinkedIn visibility 

it's your moment

We empower and equip women experts and entrepreneurs ready to to stand out and own what's next. Become more vocal, visible, and valued sharing your transformative work and ideas for greater impact, influence and income.

Share your message


We amplify the positioning and visibility of women experts so they're not just seen, but stand out as industry authorities 
showcase your expertise


seize more opportunities


who we are

Standout Women Media is a platform to empower and equip you to 'own your lane' by building your personal brand, visibility, and thought leadership to make a statement, make a profit and drive change.

We provide resources, training, and events for impact-driven woman experts (founders, entrepreneurs established service professionals, authors, speakers, coaches, consultants) to powerfully position themselves as industry authorities 

We're the go-to personal branding and PR LinkedIn training platform to launch women experts into visible authorities in their fields.

support, spotlight. showcase.

what we do as standout women

EVENTS 

GROW TOGETHER

Connect and grow with women experts through our educational and empowering events.

EDUCATON

No Fluff LEARNING

Personal branding, PR and LinkedIn visibility resources to Own Your Laneā„¢ of opportunity

PODCAST

WEEKLY INSIGHTS

Interviews, coaching and stories to amplify women experts into visible authorities

NEWSLETTER

ACTIONABLE TIPS

Sign up and stay connected with the latest insights, VIP exclusives, and subscriber-only surprises.

why this matters

As women in business, we often face challenges with clarity and self-confidence in our identities and abilities. This self-doubt can lead us to undersell and undervalue ourselves, reducing our visibility and limiting our impact, influence, and potential earnings, despite our abilities and experience.

Standout Women is here to shift this narrative. We empower you to confidently Own Your Laneā„¢ by helping you discover your purpose, build your presence, and amplify your platform as a roadmap to success. By powerfully positioning yourself as a visible authority in your field, you accelerate your journey toward greater fulfillment, profitability, and impact in your business.


the visibility roadmap for standout women in business

Own Your Lane Book- October 15,  2024

Standout Women, personal branding for women


Own Your Laneā„¢

It's not just a book; it's a movement

 The step-by-step roadmap for women to build personal brands, visibility and thought leadership to create impact and accelerate their businesses forward. The book guides you step-by-step using your Brand GPS, the all-in-one-personal branding, personal marketing, and personal PR system for women in businesses. 

Michelle B Griffin, Founder

Hey there, I'm Michelle, aka The Brand Therapistā„  and founder of Standout Women Media. I know first-hand the challenges women face o get out there in a bigger way. I've been there, feeling unclear, unconfident, and unsure how to put myself out there.

Nothing pains me more than seeing impact-driven women experts miss out on opportunities. That's why we're a movement to Own Your Laneā„¢ and shape more visible women in business.

Standout Women Media equips you to grow your visibility and authority by being featured in the media, speaking on stages, guesting on podcasts, and even writing books to grow our impact, influence, and businesses.

Together, we're turning visibility into action with profitable and impactful opportunities, so we're not just seen, but stand out in our fields.

Let's go there.

Michelle B Griffin, founder Standout Women

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the four pillars

Own Your Lane

How to Powerfully Position Yourself

PYOT - Decide to Put Yourself Out There

We provide clear steps for you to confidently make your presence known focusing on the right mindset and motivation.

PURPOSE - Discover Your Unique Identity

We help you craft a unique path based on who you are, not just what you do aligning your values with your professional vision and differentiation.

PRESENCE - Develop Your Authority Brand

We guide you in crafting a foundational personal brand strategy and thought leadership assets

PLATFORM - Deploy Your Unique Message

We teach you to amplify your story online, in the media, and in wider circles to become a standout authority in your field.

Our Core Values

  • Empowerment: We believe in teaching women to powerfully position themselves by embracing and standing out in their uniqueness.
  • Impact: We are committed to helping women make a positive change for themselves, their families, businesses, communities, and beyond.
  • Enjoyment: We embrace fun, laughter, and lightness, balancing work with carefree moments.
  • Clarity: We see self-awareness as a superpower that ignites women to know and share who they are, not just what they do.
  • Visibility: We emphasize the importance of not just being seen, but standing out to seize opportunities create impact, and achieve success.
  • Authority: We emphasize the value of sharing knowledge to establish authority and cultivate thought leadership. 
  • ProfitabilityWe champion abundance for women, affirming their worth and the compensation they truly deserve for their work and ideas.
  • Philanthropy.: We believe in the power of giving our time, money, and knowledge to create positive change and leave a lasting impact.

free audio masterclass

Stop Holding Back! How to Amplify Your Visibility and Own Your Lane for Your Expert Business


Ready to Own Your Laneā„¢ of opportunity, impact, and outcome? This audio masterclass, How to Stand Out and Finally Get What You Deserve, will help you overcome imposter syndrome, bet on yourself and put yourself out there to become seen, heard and recognized as a visible brand authority for your expert business.


BONUS: Receive the Standout Women Newsletter with the latest insights in personal branding, PR and LinkedIn visibility + VIP exclusives, and subscriber-only surprises.

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Michelle B Griffin, founder Standout Women
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